Find Your Top 10 Products by Revenue and Volume
How to identify your fastest-selling and highest-revenue products in AskBiz POS — and use that data to optimise stock, shelf space, and supplier negotiations.
Key Takeaways
- The Sales Report in Operations > Reports breaks down revenue and volume by individual product.
- Distinguish between top sellers by volume (units sold) and by revenue — they are often different products.
- Your top 10 revenue products deserve priority stock allocation, premium shelf placement, and dedicated Quick Keys.
- Products in the bottom 10% by revenue for 90 days are dead stock candidates — consider clearance pricing.
Why knowing your top sellers changes everything
Most retail owners have an intuition about which products sell well. AskBiz replaces intuition with data. When you can see that Product A generates KSh 8,000 per month and Product B generates KSh 800, you know that a stock-out of Product A costs ten times as much as a stock-out of Product B. This single insight changes your reorder priorities, shelf allocation, cashier training, and supplier relationship — all from one report.
Step 1 — Open the Sales Report and filter by product
Go to Operations > Reports. The Reports hub shows your top-level KPIs. The Sales Report card ('Revenue by product, category, staff & period') opens the detailed breakdown. Select Last 30 days for a meaningful sample. Sort by Revenue descending to see your highest-earning products at the top. This is your top sellers by revenue list. Note the top 10 — these are the products your business depends on most.
Step 2 — Find top sellers by volume vs by revenue
Sort the same report by Units Sold descending. The top 10 by volume may differ significantly from the top 10 by revenue. A KSh 50 product sold 200 times (KSh 10,000 revenue) might rank below a KSh 2,000 product sold 8 times (KSh 16,000 revenue) in the revenue list, but it ranks far higher by volume. Volume leaders are your high-traffic products — they drive footfall. Revenue leaders are your highest-value products — they drive profitability. You need both lists.
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See this in action for your business
AskBiz tracks these metrics automatically — just connect your data and start asking questions.
Start for free →Using the top sellers list for stock decisions
Your top 10 revenue products should have the highest reorder thresholds in Inventory. Go to Operations > Inventory, click Edit on each of your top 10, and set their reorder level at a minimum of 2 weeks of expected sales. These are the products where a stock-out causes the most damage. For your top 10 volume products, ensure Quick Keys are assigned at the till so cashiers never need to scan or search for them.
Using top seller data in supplier negotiations
When you know your top 10 products by revenue and volume, you enter supplier conversations with leverage. 'Product X accounts for 18% of our monthly revenue — if you can offer better terms on this line, we can increase our order volume by 30%.' This kind of data-driven negotiation is impossible without a product performance report. Export the list to CSV (Operations > Reports > export) to share with your supplier as supporting evidence.
Identifying dead stock using the bottom sellers
After reviewing the top sellers, scroll to the bottom of the product revenue list — or sort ascending by revenue. Products with less than KSh 500 revenue over 30 days, consistently, are dead stock candidates. Calculate: if the product costs KSh 200, has 15 units in stock, and sells 2 per month, it will take 7.5 months to clear at current velocity. The KSh 3,000 tied up in that stock could be freed with a 20% clearance discount that clears it in 2 weeks.